Now get over the title. It was meant to bring you here, that’s all.
Stefan Trifan is the Owner and Creative Director of SilkEight, a Bucharest-based studio specialized in branding, graphic design and art direction, among others. Recentely, he launched a small book – Fifty Logos – where he put together every beautiful logo that he/his company created in the past few years.
“[Fifty Logos] is a collection of logotypes and marks we’ve created over the last years. The majority of the logos were made for friends. Regardless of their purpose, all of them were designed to best suit the needs of the clients and their businesses”, the creator states in the book’s intro.
Surprisingly, the portfolio becomes more than that when is created in this minimal manner. It seems that these days, there’s a thin bordeline between graphic design and art. Creating (and I mean truly creating) a logo is similar to painting or making a song. It takes full concentration and the maker cannot help but giving away his distinct personality.
‘Fifty Logos’ is not only a title telling us the book contains actually 50 logos. Its allusion to the well-known Fifty Shades book trilogy and movie is quite obvious. That, and the fact that the book pages have fifty shades of grey: “We strongly believe that a good logo should ne distinctive, beautiful, practical and simple. This is why the book is entirely made in black, white and silver”.
Photos via SilkEight